Archivi tag: Made in Italy

LILLE FERRARO MAISON

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“We have a whole life to draw beautiful clothes and to sell them. But we have only a few moments to sew and print our emotions on them.”

 

Let’s discover more about LILLE FERRARO MAISON and the project behind it, above all about Luana Ferraro, the brain and fashion designer of it.

“I could write for hours about it, I really love to write and maybe it depends on my genetic (there is a poet in my family!) but time is running out, that is why I will try to describe myself in a few words. I am curious, stubborn, capable, and ingenious.
I live my life full of passion: I strongly believe that the work in this sector has improved myself and elevated my spirit, giving me the opportunity to develop many and different points of views and thousands artistic sides.

At this stage in my career, commitments are many, but the thing that I continue to love the most is to sit on the lawn of the Place des Vosges in Paris with pencil in the hand and a breathtaking view, just me and my art. Yes, I love Paris, it leaves me breathless every time.”

How was the idea of LILLE FERRARO MAISON born?

It is a concept of different ideas that encompasses the brand of Lille Ferraro Maison and Lille Ferraro “Fatto in Italia”. For me, advising as a wardrobe consultant was only a little hobby and a great passion that later became a beautiful and challenging job. I created outfits for my clients, and through email, social media and the website, they can send their requests and budget. It is incredible how with a small budget you can still create a wonderful outfit! 

Do you remember when you had the flash of inspiration and you thought that your dream could become true?

I did not understand it exactly, but I think that it was always inside me.

My brand has an identity or leitmotiv, if we want call it that, and it is well-structured and clear for the final consumer. A minimalist style and bohemian at the same time: because I am a lover of fabrics, I prefer and choose only natural fibers and plants, my collections are small treasures of haute couture guarded throughout time. My woman smells of lavender flowers and cotton, keeps her hair natural, and wears silk, cashmere and angora socks. It’s a strong woman, sensitive, cosmopolitan who has taste and style and likes to mix vintage pieces with clothes from Lille Ferraro.

How to you find the inspiration?

Part of my inspiration comes from deep within me and from nature, traveling, colors and a thousand shades of everyday life.

What is your philosophy?

The brand was born from the creative mind and the pencil of Luana Ferraro – fashion stylist and wardrobe consultant, creator of the company “Lille Ferraro Maison” and designer of it. The brand embodies sophistication and attention to everything that is natural.

The strength of the brand is the authenticity of the materials used in the creation of every collections. Plant materials and organic fibers make this label a perfect combination of art and passion for fashion. Completely handmade in Italy, the Lille Ferraro relies on the expert hands of artisans and competent professionals for the realization of each piece.

The extreme attention to detail combined with the creativity makes the brand up- to- date, sophisticated and “Ecologically Friendly”.

What are the biggest difficulties that you found on your way?

Unfortunately there are many difficulties: first of all the market, which because of the crisis became divided in two categories, luxury and commercial products of low-end. For creative talents and emerging designers the road is very rough. But I am pleased to have found my niche.

What do people like most of your job?

I think first and foremost the quality, extreme attention to details, high fashion with regard to the brand Lille Ferraro.

My clients say that I am able to understand savvy their tastes: I have a lot of patience, I love to listen to women and girls who need help to rebuild their wardrobe, but underlying it is all about the great love and effort that I put into making my work.

Do you want to spread a message with your art?

“WE HAVE A WHOLE LIFE TO DRAW BEAUTIFUL CLOTHES AND TO SELL THEM, BUT WE HAVE ONLY A FEW MOMENTS TO SEW AND PRINT OUR EMOTIONS ON THEM.”

My personal impression? At the moment Luana is talking as you’re listening, you can think that you now know something about her, but she is already taking steps forward; she is continuously changing and evolving. Today we learned something about her… lets see how she will surprise us down- the- line!

LILLE FERRARO handmade collections, made with heart, in Italy (Reggio Emilia, Emilia Romagna)

If you want to get more information you can have a look here:

LILLE FERRARO OFFICIAL WEBSITE

LILLE FERRARO FACEBOOK PAGE

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SAMUEL SOHEBI

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             He started his professional adventure with the best statement ever:

“YES, I CAN DO IT”

Name: Samuel Sohebi

Profession: Celebrity Stylist & Owner of the shop Kult By Samuel Sohebi

Born in Munich in the 1988 and started as a Stylist for Philipp Plein.

He started his professional adventure as a fashion stylist with the best statement ever: “YES, I CAN DO IT”. Even though it was a new experience for him, he is convinced of the fact that you must be able to sell yourself even when you are not able to do something, and just GO FOR IT.

He started with Philip Plein, and from there the people and the press started to notice him, by taking pictures and talking about him. He has worked with Naomi Campbell in Ibiza, the Russian Vogue, Vanity Fair, and Glamour in Russia. He has prepared several campaigns for jewels and perfumes, and also provides styling services in Cannes for L’Oreal during the Film Festival event.

Furthermore, he has worked for Penelope Cruz and her sister Monica, to prepare them for the red carpet.

Of course, social networks played a big part on his success, people are always interested in which party you are going to, and which people you are hanging out with; you always have to keep the public informed and keep the magic alive.

In comparison to other stylists who start as Magazine editors, he started by styling models at events. For Sam, styling is not something you can learn; it’s a talent, something you do with passion and that needs inspiration. You have to combine the magic of the creation of the designer with the personality of the celebrity you work for.

In 2012 he opened his shop, Kult by Samuel Sohebi. The dresses he sells are purchased personally by him from around the world, especially from Italy (Bologna, Florence, Milan) and famous designers. Samuel cares not only about the quality or the brand of the dress, but about the aesthetics.

He realizes that not every woman can afford a designer dress since they can be expensive, but also, since every woman does not have the size of a model, he tries to mix and create a combination of the most beautiful dresses, taking into consideration that every woman needs to feel like a princess but in her own skin. There is no pressure to sell, every client must feel free and feel at home.

Something that always surprises him is when some famous women in the fashion or showbiz industry ask for his opinion on their look, and the best compliment for him is when clients come back to tell him about the event, show him pictures of the dress, how well it fit, and how satisfied they were.

What is the difference between a styling job for a magazine and a celebrity?

“In the first case, there is a story to tell the public, while in the second case, you dress a woman that wants to look and feel sexy. She wants to be the star under the spotlight and her goal is to get into the magazine or blogs in the best way possible. In order to do a great job as a stylist on the red carpet you have to study the trends of the moments, you need to know who is the designer of the moment.”

What are the difficulties of this job?

“Attitudes. A lot of attitudes are not coming from models or celebrities, as you could imagine, but from the staff, managers, photographers, who in some cases don’t know anything about fashion.”

Fashion in Europe and USA:

“I will like to move to New York to work as an intern for Vogue. I wouldn’t mind starting from scratch by doing trivial things like delivering coffee and making copies as long as I am doing what I love and taking steps to get where I want to be. In Germany fashion faces hard times. Sometimes you feel there is no progress like everything is moving in circles, and this is the unpleasant sensation I feel every time I come back from Milan or Cannes. In America it’s totally different, there is a lot going on and coming out and as a young man I know that professionally I can really grow up fast.”

WATCHING, LAUGHING AND TALKING ABOUT SOME OF SAM’S PICTURES:

4 men walking in suits

This photo depics Sam, his brother and two of his best friends headed to a sale event for the shop. It’s an unusual photo in Munich, where women love to be fashionable but it s more difficult to see guys walking like this along the street. The pic was taken with a simple phone but looks great and it captures a great moment for Sam.

Chanel Iman with a light blue dressabito lungo azzurro argenteo

They met each other at Elie Saab backstage in Cannes back in the 2009; Sam went to Iman because he noticed her cool tattoo on her back, from there they started talking and exchanged contacts to be friends. Sometimes Sam brings her dresses, she is really an easygoing and simple person. The dress she is wearing is from a Prêt-à-Porter dress (Versace).

Samuel on a catwalk

We jump back to 2009, the first year of life of the shop Kult by Samuel Sohebi and his 24th Birthday. He decided to launch this event, and while organizing by himself for the first time in his life, he realized how difficult it is to prepare an event for 600 guests, and manage the staff including photographers, models, and the press. But he took this event as an investment to let people know him, his job, his passion, and his shop, and you know how social networks of course do the rest by sharing the event, pictures, tags, hashtags, that is the way people get to know you faster and search for your name around… who is this guy? Just click on it.

Be always ready.

Sam and Redfoo moment LMFAO

The pic was shot in Cannes in 2013. It was 10 am on a beautiful sunny day and probably Redfoo from LMFAO partied all night long in the same distinct and colorful outfit, and as he was not interested in sleeping, he decided to look around for someone to play tennis with. Guess what? Sam is always in the right place in the right moment, you know that thing called… TIMING! Even though he was not able to play the game, he always finds a way to be over the top. And by the way, who would say no to LMFAO?

Mr. Bentley and Sam

The name of his dog has a reason!

Once, he worked for P. Diddy during an event promoting his perfume UNFORGIVABLE cologne by Sean John and the White Party, which took place at Nikki Beach in Saint Tropez. He remembered how P. Diddy’s family members were all absolutely nice to him; with his mother being the funniest woman in the world, and P. Diddy himself being one of the coolest party people ever. While Sam was having the best working experience of his life, the only person that was repeatedly rude to him without reason was the guy holding P. Diddy’s umbrella. His name was Mr. Bentley, that’s why he decided to Name his dog after him!

How did he get this job?

It was faith; Sam was in Saint Tropez when he met a guy he knew from the US who was kind of desperate because the stylist he wanted for the event was sick. He needed a replacement, so he just asked Sam if he knew a good stylist? SERIOUSLY?

At this point, we all know that Sam tends to have perfect timing, so he just suggested himself, and took the chance to show what his mama gave him! In every game played something unexpected always pops up, and in Sam’s case, he was able to meet Kim Kardashian and Paris Hilton and received the chance to work with them.

Hotel Room with Model

sam hotel modelThis shot was taken in the room of Costes Hotel in Paris. It was a dress fitting for Alessandra Ambrosio and Sam needed to find a model the same sizes as her to see if the dress would fit her well.

In this picture you can see everything; Sam in the back, tired and doubtful about whether the client would like his choice or not, the model in front of the mirror, and last but not least, a dog, fearless of what is happening in the lives of the people there, as he hatches happily out of the window.

Alessandra Ambrosio loved the dress and we can totally understand why.

Samuel and Andre’ Leon Talley (Vogue)

This pic was shot at a Chanel event at Gran Palais. Sam designed the white fur bag is grabbing in the pic, André Leon came to him to ask who was the designer of the bag and Sam was surprised to receive his attention. For Sam, André is a really good advisor when it comes to the professional life.

moment

You are free to follow him and his celebrities here – SAMUEL SOHEBI FACEBOOK PAGE

CARLOTTINA LAB

Galleria

“If I have to use only an adjective to describe myself I would say that I am a very dynamic person: I can’t stand losing time without doing something useful. I always have to make plans, to design, or at least fantasize.“

 

Carlottina Lab is the creative result of a project by Carlotta, the fashion designer and owner of it.

Tell us something about you Carlotta: who you are, where are you from, what do you like… and everything you want us to know! 

My name is Carlotta Franzini, I am 28 years old, I was born in Cagliari where I also grow up, but at the moment I live in a small village of the district with my partner and my little child Giovanni.

I have studied architecture and have been always passionated about design. If I have to use only an adjective to describe myself I would say that I am a very dynamic person: I can’t stand losing time without doing something useful. I always have to make plans, to design or, at least, fantasize.

How was your project CARLOTTINA LAB born and what makes it special?

The real project started in 2009 but I actually started to sew bags since I was 16. It is the result of my passion together with the ability to manufacture and create handmade designs. I was looking for a different and more personal dimension of the work, with a tempo and rhythm more compatible with my needs.

Simply put, I wanted to turn around the factory work situation and find a new dimension that would go back to your own abilities to create and organize. I think that this is exactly what is so special about it: You can find this spirit in every bag I produce! Another important aspect is the special and direct relationship with customers: they have the ability to follow the whole process of the creation of the bag they choose, right from the beginning.

In regard to customers, what role do they play? Does the client decide everything or can we define it as “team work”? Are you usually strongly influenced by advices from people who want to customise their “carlottina”? 

Usually I always start with an interview of the customer, askying them how would they like the bag, what they are planning to use it for, and what kind of sensations they want to transfer through it: for instance, I ask if they want a stiff bag, that can communicate solidity, or on the other hand, a soft bag can fit with the body). Finally, I ask about the colour, what they want to put inside and so on… Starting with this information I draw a model that I will later show to the customer: they tell me then what they like about it or what they would prefer to change.

At this stage I begin the phase of fulfillment. That is why I describe them as “customised bags with a soul”, because it is like getting a custom- tailored dress. Often a bag is not just a bag, it has a meaning more than a dress: you wear it most of your time, it is coming with you everywhere and it has to represent you and your style: it has to be comfortable or useful, it depends on what kind of person you are!

When did you realize that this passion could become your job?

For many years I was sewing bags just as a hobby, but then at some point I decided to invest in my passion, both ideally and economically, and at that point I became an artisan.

Probably my decision was the result of a period of deep crisis in the society; it was no longer possible to yearn for a permanent job and I really wanted to create something personal in which I could put my energy and that could express my feelings and my personality.

Where do you find the inspiration?

Truth be told everywhere, I like to look around me and discover small details that can become a central idea to manufacture new bags, sometimes whole collections.

What is your philosophy? where does this passion come from?!

The philosophy which leads my work is mostly my wish to bring back together in a single product all my experience and all the values I believe in.

Which kind of values you mean?

There are many virtues that are really meaningful for me: the first of all is intellectual honesty but also the iron will to built something original and that can represent me. Furthermore the seriousness associated with that fact that I am not taking myself too seriously it always helps to enjoy life!

What is the connection between the nature and your bags?

It is a relationship that follows the pre- industrial period, a relationship where aspects like the personal material choice, the attention to wastefulness and, whenever possible, the use of recyclable materials. These are important components of my work.

What do people like most about your work?

I think that they really appreciate the direct and informal relationship that I establish with them, as well as the willingness to create accessories that correspond exactly to their expectations. It is not unusual that, when customers come to my home (which is also my workshop) to order or to pick up their product, they suddenly find themselves drinking a tee in my living room or playing with my son! I love that they can feel like they’re at home with me.

Do you want to spread a message with your art?

I try to communicate to people all the passion that I put into everything I make. I strongly believe that people have to go back to believing in workmanship; they should buy products made from small retailers rather than big companies as much as possible. Handcraft can become the new motivation power of the world economy.

You can find Carlottina Lab in Via Palermo 43, Sant’Anna Arresi 09010 Carbonia- Iglesias (Italy)

Donatella

GUARDA ROBA

Galleria

The shop is called Guarda Roba, which means both wardrobe and “watch stuff”, is created as a mirror of your personal wardrobe where you can find what you need from shoes to clothes.

The shop was created totally for fun, since both the owners, Lula and Annalisa, have already another primary business. This is why the shop is open late in the afternoon, two days during the week, and Saturdays & Sundays in the winter season. During summer they open more evenings during the week.

Guardaroba came to light from passions; Annalisa’s love for shoes and Lula’s adoration for bags. Here you can admire the finest samples but keep in mind that every single item can’t be repeated, they are unique and customized.

Lula is the owner of a belt manufacturing company, so after several years she accumulated a treasure in studs and leather left from other creations. She is a hardcore researcher of passementerie, whether vintage from the 70s, Indian or otherwise, which she uses to assemble the bags lining.

That’s why these bags are gorgeous inside and fabulous outside! This is her speciality: she can’t repeat herself twice, so your product will be the one and only made in that certain way.

We love to be unique in a way or another, don’t we?

The clothes you find in the shop come from Cesena, designed and produced from the fashion designer Valentina (brand: “Come Le Ciliegie”).

Are you craving for a customized Italian item like one of these? Come to the shop with your fabric if you have a special one, or leave it all in Lula and Annalisa’s hands. Find them at the Italian seaside in their shop or at the Matrioska event twice a year.

It is always time for shopping!

RIMINI MADE FACEBOOK PAGE

Matteo Vanzolini

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 “A one-of-a -kind talent in fashion design inflamed by the fires of creativity.”

 

Matteo Vanzolini, born and trained in Rimini in 1983.

A one-of-a -kind talent in fashion design inflamed by the fires of creativity, Matteo gives birth over and over again to shoes, bags and skirts created with an unique and precious Italian touch and a keen aesthetic sense for women.

An Artistic High School diploma followed by the graduation at C.E.R.C.A.L. – Centro Ricerca e Scuola Internazionale Calzaturiera – in one of the most relevant shoe industrial districts left him with experience in practice and technical supervision, and a strong passion for stylistic learning. The importance of meeting with the designer Diego Dolcini, as personal assistant for the main line was undeniable. This experience was essential for a more overall technical and stylistic training; with the style office he worked on the capsule collections for the brand Scholl, Scholl Fashion and Scholl Luxury. After years of collaboration, in 2011 Matteo decided to create his own brand “diMètiu”, starting a new personal path always and exclusively oriented to women shoes.

“The idea to have my personal creative space was born in 2012, I felt the necessity to express myself and find a meeting point for all the ladies who desired diMetiu creations, and study with them custom-tailored items on demand. With the creative support of Gotti & Mascia studio, Studio of interior design and Corporate Identity, in only 4 months, on April  13th, 2013 I inaugurated Atelier diMetiu, in downtown Rimini.”

“The venue is what I always dreamt about; warm and cozy, intimate, a refined parlor inspired to the 50s, where the client could feel comfortable to sit and sip a cup of tea, free to wear the shoes and make a final decision in hush. My biggest ambition would be to place my creations to other dealers outside my city, I am already moving in this direction, I am taking into consideration the opening of a second shop where I can place all the unsold stocks.”

In his city, he is called “the boy who makes pretty shoes” because his classic and refined imprint meets the need of the young lady and the one of the mid age woman that desires a shoe of excellent quality that no one else possesses. The segment of the market Matteo has chosen is a medium-high target, his footwear are artisan productions, created from wise handicraftsman in a limited edition, unique pieces with special fabrics and refinements.

“My specialty, besides the utilization of classic leather such as nappa leather, suede, and python leader, I use High fashion precious fabrics. My research goes among local vintage markets and warehouses where I get lost with my curiosity to find the most particular and intriguing fabric. I love using Tartan in every color, and in the winter collection 2014- 2015 I have used six different types.”

Matteo told us that once a client entered his shop and told him these words: “I wanted to thank you on behalf of all the women because you make us dream with these shoes and your marvelous shop windows”, that comment really moved me and this is a joy for me. Beside the difficult crisis we are living through in Italy, I am strongly motivated, I won’t give up.

“My passion for footwear was born several years ago, my mum and my grandmother used to take me with them touring different factory outlets in San Mauro Pascoli, and I guess that is when my passion started, seeing those incredible shoes worn by my mother. My professional career started after Artistic High school, in the private school C.E.R.C.A.L. for the moment I am totally concentrated in the women universe, but it happened that some men asked me if I would produce a men’s collection.

In my atelier you can find not only shoes but a complete line of high fashion skirts with a cut from the 50s, made with the same fabrics as the shoes to combine them and integrate also clutch bags strictly handmade in a mix of colors.”

www.facebook.com/dimetiushoes/photos_albums

www.dimetiu.com

Via Serpieri 17, Rimini (Italy)