TOMASO ANFOSSI & FRANCESCO FERRARI are the designers behind the Italian brand CO|TE… Let’s discover …
The look of a blouse with body shaping comfort and control…
THE STORY BEHIND
We are not focusing only on this new product but also about Pam Thomas, as an excellent example of how a creative and smart woman is able to transform her own need into a career in fashion retail capable of solving the dilemma of several women facing the same issue.
The idea was born in the context of a family wedding when Pam Thomas genially decided to combine harmoniously satin sleeves with a body shaping camisole. That was the moment Pam realized that she was creating “the look of a blouse with body shaping comfort and control”. The BodyBlouse was finally introduced to the public as an innovative and creative solution after years of research and perfecting the design. Brilliant!
Pam Thomas has lately returned to the market with the BodyBlouse available in 14 figure-flattering styles of spandex combined with such fabrics as chiffon and sheer lace: a body shaper that boasts the elegance of a blouse – whether worn alone or beneath an assortment of garments such as dresses, tops and vests. The ladies that choose the BodyBlouse meet endless options for graceful evening wear, they look sophisticated with the highly appreciated advantage to travel light.
INNOVATION, STYLE AND COMFORT
The BodyBlouse has been conceived to be a versatile solution to expand any woman’s wardrobe with style and intelligence. Furthermore, as a customer you will be able to travel light without packing extra clothes and go shopping with ease thanks to Pam Thomas Designs. As said, available are different ranges of styles offering body shaping comfort and control. The styles feature Contemporary price points with designs selling between $125 and $165 retail.
“The Original BodyBlouse transforms the look of a sleeveless dress, top or vest into a completely fresh new style by adding a unique BodyBlouse under your existing outfit.”
“The BodyBlouse adds stylish sleeves along with body shaping comfort and control under your sleeveless garment. Each one will give you a totally new look and will make any outfit look fabulous!”
WHO IS THE TARGET OF THE BODYBLOUSE?
Women of a wide range of ages can wear the BodyBlouse from young girls to middle aged women to the elderly because the BodyBlouse is so versatile and the final look depends on how it’s styled. This varies of course because many of the younger girls are in love with the BodyBlouse styles. The customer would probably be one who is sophisticated and enjoys luxury clothing as well as beautiful, high end, quality fine fabrics. Along with one who values their time, is organized and efficient and prefers a convenient lifestyle. She also would probably shop at higher end boutiques and stores. The conscious woman who is working or non-working and prefers comfort at all stages of life.
On another demographic… The modest girl or woman would absolutely buy the BodyBlouse styles with lined sleeves and a jewel neckline as offered on the website. The BodyBlouse styles provide what this type of girl and woman is looking for.
WHY WOMEN SHOULD CHOOSE THIS ITEM?
“The customer should choose The Original BodyBlouse brand because I worked in retail for nine years and as a stylist I would speak to many women and young girls who would tell me they were looking for something that was not sleeveless or strapless. Hearing this over and over, I came up with a solution.”
WHAT DOES MOTIVATE YOU, PAM?
“As a designer, I am motivated by my passion and love of the fashion world. I truly love beautiful colors and fabrics and fabulous, stylish looks that bring it all full circle. This is why the BodyBlouse was created and designed. The BodyBlouse is the solution so many women have been looking for!”
HOW TO WEAR A BODYBLOUSE?
Under a sleeveless dress, top, vest, or just as a top for a slimming, elegant look! Transform your wardrobe to give you more options: one can wear it as a top or can wear it under a sleeveless dress, top, or vest. One can take a sleeveless dress, top, or vest and take several BodyBlouses and change up the look of each.
If you are interested to get in touch with the brand, here are all of the details!
Website: The BodyBlouse